Three lessons for creating a sustainable AI advantage

OpenAI Blog
Jul 30, 2025 00:00
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Summary

Intercom built a scalable AI platform for customer support by focusing on rigorous model evaluations, robust architectural design, and continuous improvement. These three lessons highlight the importance of systematic development and adaptability for organizations seeking a sustainable AI advantage. The approach underscores the need for strong foundations and iterative processes in advancing AI applications across industries.

Discover how Intercom built a scalable AI platform with 3 key lessons—from evaluations to architecture—to lead the future of customer support.